Kaupapa

What do you mean by ‘Kaupapa’ you might be wondering. You’ll often hear this word when working with me. The definition being – topic, policy, matter for discussion, plan, purpose, scheme, proposal, agenda, subject, programme, theme, issue, initiative.

In my context I’d say this is the space for our commercial, events, narrative, storytelling, social media, deep and meaningful, short and sweet content.

When you boil it down, it’s the who, what when where and why to your story all rolled into one nice neat kupu.

A blurred silhouette of a person with a shaved head, possibly a man, seen from behind, standing in front of a patterned ceiling with decorative floral-like designs and lighting fixtures. The image is in black and white.
A girl with pulled-back hair watching a medical procedure in a dimly lit room, with a nurse or medical professional attending to a patient.
Group of women wearing traditional Polynesian attire with grass skirts, patterned tops, and floral adornments.
A group of men and women with traditional Maori face tattoos, some shirtless, one playing a guitar, standing and looking serious in a cultural setting.
A transparent house-shaped container holds a ten-dollar New Zealand banknote and is placed on a wooden surface.
Outdoor sculpture art piece with abstract metal shapes, rocks, and a decorative table, set against a mountainous landscape with a stone wall and cloudy sky.
Group of people sitting outdoors, some wearing sunglasses, with one person holding a sign with a spiral design and another holding a pole with feathers.
A large metal sculpture resembling a tall, slender giraffe standing on a landscaped hillside with rocks and plants, against a background of mountains and a clear blue sky.
Indigenous choir performing on stage inside a large hall with intricate roof design, an audience seated in front, and a person in traditional attire standing in the foreground.
Top-down view of a wooden table with two white coffee mugs, one empty, and several playing cards and colorful game cards.
Inside a modern bar with wine bottles displayed on wooden shelves, a marble-topped island, wooden chairs, and tables along a dark wall with framed artwork.

Services

  • Photography

    Photography is a way of holding space. I don’t just aim to take a good shot — I aim to reflect the mauri of the kaupapa. From documenting events to creating imagery that carries cultural weight or elevates a message, I approach each frame with care, softness, and an eye for the in-between. What’s left is imagery that feels lived-in, not staged.

  • Videography

    Filming kaupapa through a Māori lens means more than pointing a camera — it means tuning in. It’s about understanding the values behind the kaupapa, knowing when to step back, and when to capture the moments that matter. Whether it's for a community initiative, brand campaign, social impact story, or something a little outside the box, I bring a documentary eye and a storyteller's heart.Description goes here

  • Post Production

    Editing is where it all comes together. It’s the part of the process where decisions matter most — where tikanga, tone, and clarity are honoured. Whether I’m editing a short-form social video, a longer narrative piece, or a kaupapa-led campaign, the goal is the same: to shape something that feels true to the story, and to those who are part of it.

Ngā mahi ki Te Ao Mārama

Some of the mahi I’ve had the pleasure of capturing that has since been shared with Te Ao Mārama

*Pricing

Half day Photography

Full day Photography

Half day Videography

Full day Videography

Post Production

Photo + Video

$

$$

$$

$$$

$/hr

$+$$

*These are all subject to change dependant on the kaupapa. Value comes in all forms. With this being said I do have For more accurate pricing let’s catch up for a inu, my treat!